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Friday, August 7, 2015
The Future of Analytics Is Prescriptive, Not Predictive, 8-7-15 4:06PM PST
Analytics - ClickZ
The Future of Analytics Is Prescriptive, Not Predictive
The industry is moving toward prescriptive analytics, a mash-up of predictive and optimization, that focuses on "What should I do?" rather than "What did/may happen?"
